Sweet-Potato Flour Production Business Plan in Nigeria
This sample Sweet-Potato Flour Production Business Plan in Nigeria can be used for Grant Applications, Bank Loans, Proposal writing, Business Concept Notes, Competitions, etc. Sweet-Potato Flour Production Business is a lucrative business that needs a lot of strategic Planning to start and a business coach like Dayo Adetiloye to help you start the Implementation.
Business Description of Sweet-Potato Flour Production Business Plan in Nigeria
Business: SWEET-POTATO FLOUR PRODUCTION
Industry: FOOD AND BEVERAGES (Sweet-Potato Flour Production Business plan in Nigeria)
PATILAD Farms is a new company located in Ketu, Lagos state. We are involved in Sweet-Potato cultivation, process and packaging, and marketing to Nigeria and the International market.
PATILAND Farms is established as a limited liability company owned by Dayo Adetiloye, Pelumi Agunbiade, and other investors. The Company is managed and directed by Dayo Adetiloye, a veteran in the Agric. industry with 8 years’ experience and Adebayo Tijani, an experienced Agro-allied specialist with over 15 years’ of experience.
Market Analysis
The Nigerian food industry is one of the best-performing industries in the country despite the economic downturn and huge decline in consumer spending power over the years. The industry has grown so well, and consumers are still making the switch from unpackaged and unbranded products to packaged products as they become more aware.
Nigeria, a country blessed with diverse climatic and soil condition for the production of different agricultural produce, is the leading producer of potato in Sub-Saharan Africa, producing about 3,460,000 metric tons of sweet potatoes – a starchy, tuberous crop, which refer to the plant itself as well as the edible tuber, annually.
Sweet potato flour is popularly used for sweetening local foods while in urban markets. Sweet potato flour is great at holding moisture in baked goods. Sweet potato flour can add natural sweetness, color, and flavor to processed food products.
PATILAD Farms is committed to satisfying customers by providing a broad selection of high-quality and competitively priced products with exceptional customer service. Our focus is to create an environment that is warm, friendly, and clean. Our business is structured for relevance in both the international and domestic markets with the main objective of promoting the nutritious value of food.
Our target audience includes households, wholesalers, retailers, working-class individuals, the elderly, students, hospitals, business people, men, and women, event planners, and caterers.
Products and Service
PATILAD Farms is a world-class commercial farm that is committed to cultivating and processing organic Sweet-Potato for both Nigeria’s market and the global market.
These are the areas we will concentrate on at PATILAD farm:
- Organically cultivating Sweet-Potato
- Operating standard Sweet-Potato processing plant
The benefits of our products and services are;
- Ensuring simplicity in the cooking process
- Provision of quality products
- Excellent customer care services.
- Lowest possible prices.
read also: FUFU (POWDER) PRODUCTION BUSINESS PLAN IN NIGERIA
Keys to Success
The keys to success for the Sweet-Potato Flour Production business include:
- Good retail location in a residential/business area.
- Hygienic and neat environment
- Online presence
- Maintain low operating costs
- On-time delivery
- Availability of good products
- Excellent customer service
- Competitive pricing.
Objectives for Sweet-Potato Flour Production Business Plan in Nigeria
- To make available food to all at affordable rates
- To increase sales by at least 75% in the second year
- To launch five new distribution outlets in the fourth year.
- Constant growth in sales for the next 12 months.
- Ensuring customer satisfaction so that more than 60 percent of the customer base are a return customer
- Produce quality products at affordable prices
Vision for the Sweet-Potato Flour Production Business Plan in Nigeria
To exceed customer expectations in every sense by producing quality products in a sustainable way
Mission for the Sweet-Potato Flour Production Business Plan in Nigeria
- Our brand-named should become a household name in Nigeria in the next two years.
- To ensure that foods sold are free from diseases and germs
- To make our price rate accessible and affordable.
Management Team of the Sweet-Potato Flour Production Business
Pelumi Agunbiade: She has over nine years of experience in the Food industry, having worked for some leading brands in Nigeria. She has a B.Sc. in Business Administration from the University of Lagos (UNILAG). She is an alumnus of Enterprise Development Centre (EDC) of the Lagos Business School (LBS).
Mr. Dayo Adetiloye – (B. Agric., MBA, and PMP): He has over 15 years of experience in business management, business start-up dynamics, financial management of business, and overall business growth and development. He is an alumnus of Enterprise Development Centre (EDC) of the Lagos Business School (LBS), Pan African University (PAU). He is our business development strategist and a strategic partner.
We brought to the business:
- Academic skill and practical experience in the Sweet-Potato Flour Production business.
- Capacity to consistently provide high-quality goods and products all year round.
- Good understanding of the market trend.
- Our staff brings operational, marketing, and promotional skills to the business.
Management experience gained for the Sweet-Potato Flour Production Business in Nigeria
With over seven years of experience in the farming and processing business and numerous exposure to both the scientific and practical aspects of owning a Sweet-Potato Flour processing company, I’ve been able to master the technical requirements, financial management, staff recruitment, and organization skills, among other things necessary to give the industry good commendation from our customers.
My managerial skill has also helped me put together a workforce for over 5 years, which will also help me coordinate the teamwork in most aspects of the company.
I am the CEO of the company overseeing the day-to-day activities of the business.
Our Business Structure
PATILAND Farms intends to start small in Ketu, Nigeria but hopes to grow big in order to compete favourably with leading commercial Sweet-Potato Flour producers in Nigeria. We are aware of the importance of building a solid business structure that can support the kind of world-class business we want to own.
At PATILAND Farms, we will ensure that we hire people that are qualified, hardworking, dedicated, customer-centric, and are ready to work to help us build a prosperous business that will benefit all the stakeholders. As such, we would hire qualified and competent hands to occupy the following positions;
- Chief Operating Officer
- General Farm Manager
- Processing and Packaging Plant Manager
- Sales and Marketing Executive
- Administrator/Accountant
- Cultivation Manager/Supervisor
- Field Employees
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